Icon fetiche

Icons are much more than just illustrations. They're a powerfull way to convey complex concepts in very restricted environment. Designers need to translate concepts to feasible things all the time. Icons are the epitomy of that.

  • Ok, I might have a problem with icon addiction. It started back in 2009 or so when I designed my first icon set. I found it fascinating to work on such a restricted setting. Back then, vector was not web-friendly at all so we had to design 16x16 pixel icons using actual pixels. And I mean adding manually one by one. I got hooked by the idea of that many constraints to represent a concept inside such a tiny image. So I've been doing that both for clients and for myself since then. And I absolutely love it!

Cherry picked projects 🍒

I have worked with all kinds of projects ranging from full product designs to icons and illustrations. This is a small selection of some very recent work I've done.

You'll love working with me

Don't take just my words for it!

"Guilherme is, hands-down, the most talented designer I have ever met. His sensitiveness, good taste and eye for details are just the tip of the iceberg of good things I could say about him. He is also am impressive illustrator. From comic strips, to icons, to full-featured user interfaces, he always creates amazing solutions. His comprehensive knowledge in user experience and usability; skills in HTML, CSS and JS coding makes him a unique front-end developer. I just feel blessed having him as a friend and working partner. "
Vinicius Horewicz
Software craftsman @ Infinity Health
"It’s rare that you come across a standout talent like Guilherme. Guilherme worked out of Brazil as a contractor for our design team in Sydney. The first thing I noticed about Guilherme are his unparalleled design skills. It was also inspiring to see Guilherme tackling each challenge he was given with enthusiasm and to make the impossible possible. Guilherme is a very pleasant person to work with, has a good sense of humour and integrated very well in our team and workflows. Guilherme would be a true asset for any positions requiring a senior designer and comes with my heartfelt recommendation. "
Michael Imstepf
CTO @ Artesian
"By all means. Guilherme Simões did a fantastic job. We have commissioned him to design two short videos for our design marketplace PicWood. But it´s not only the result that impressed us. It was also the working process that made it so easy to work with Guilherme. The communication was smooth, the delivery fast and the creativity exchange fun. - AAA rating! "
Stephan Doesinger
Founder/CEO @ Styliamo
"Quality of work delivered speaks for itself. Creativity and support excellent! Personal and friendly approach all the way through. Will definitely use his service again! "
Ibukun
Data Solution Architect @ Microsoft
"I worked with Guilherme to design a set of landing pages and ad units to be A/B tested for my B2B software client. Guilherme studied and understood the wireframes, style guide, offer, and test hypotheses to create beautiful, communicative, and convincing compositions. He has a positive attitude, clear communication, and his designs were detailed, polished, and professional. He designed multiple versions of the pages to test layout and messaging hypotheses. I'm certain that these pages will result in improved conversion rates and happier customers for my client. I would be happy to hire Guilherme again for UX, landing pages, ad units, logos, or print design work. A+ work! "
Dan Kuthy
CEO @ Measured Growth